When the company first started in 2011, Avid Hire focused on crosshiring equipment to larger hire companies. But what Mark found was that more and more firms were affected by the downturning market, and companies began to consolidate existing equipment and dispose of assets. It was increasingly difficult to utilise his fleet and the decision was made to adopt a more direct approach to the market.
Established in 2007, Zaxcav8 Civil Contractors is a leading supplier for civil works and haulage in South East Queensland and more recently, Auckland New Zealand. With a focus on reducing their downtime, they realised that in order to reach this goal they had to focus on establishing a streamlined marketing strategy that drew traffic to their brand and helped increase qualified leads for their business.
Recently PlantMiner announced their national partnership with SITECH which is helping construction professionals across Australia better track their equipment location and monitor usage.
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